Why Liquidity Is One of the Smartest Tools for Your Business
February 23, 2026
In an unpredictable business climate, cash on hand becomes more valuable than ever. Prices shift, supplies run late, and customer demand can change quickly. For many business owners, having accessible savings means that operations can continue, even when things don’t go as planned.
Liquidity (money you can use right away) gives your business breathing room. It reduces stress, prevents disruptions, and enables you to make good decisions instead of rushed ones. Even strong, profitable companies run into challenges that require quick access to cash.
Many business owners understand the value of savings but are unsure of the best place to keep their money. A standard checking account is convenient but usually doesn’t earn much. A long term certificate earns more but ties up your funds. That’s why many businesses choose a money market account. It keeps cash separate from your operating account yet still accessible while paying a higher dividend rate, so your reserves continue to grow even when you’re not using them.
Building a savings cushion doesn’t need to happen all at once. Even setting aside a small amount each month can create a meaningful buffer over time. Using digital banking tools like Simple Save or scheduled transfers can help by automating regular deposits from your operating account into your money market so you don’t have to think about it. And when the time comes to use your savings—it’s easy to transfer those money market funds into your RCU business checking account right in digital banking.
In a world where change often comes without warning, liquidity isn’t just a financial strategy; it’s a way to protect your business and have more control. It helps you handle challenges smoothly and take advantage of opportunities with confidence.
For business owners looking to strengthen their financial foundation, an RCU high yield business money market account can be a smart place to start. It offers easy access to your funds, steady growth, and the flexibility to support your business whenever you need it most. Best of all, RCU Business Members with active checking accounts qualify for our highest rates.
If you’re ready to support your business cash management strategy with a money market account, check the current rates and open your account here: Business Money Market accounts.
PPP Forgiveness Application Deadline
Congress passed The Economic Aid Act which changed the deferment period from 6 months post covered period to 10 months post covered period. For example, if your covered period ended June 30, 2021, under the new guidelines the earliest your first loan payment wouldn’t be due until April 2022, and you have until then to request forgiveness. Please use the following calculation to help you identify when your forgiveness will be due:
- PPP borrowers may select a covered period anywhere from 8 weeks to 24 weeks.
- RCU is automatically calculating your loan due date based on a 24-week covered period, if you intend on using a shorter covered period please inform us immediately as this will impact your due date.
- Your correct deadline will be reflected in your online banking account.
If all or part of your PPP loan is not forgiven, your first loan payment will be due the first of the following month after a decision is made by the SBA.
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